{"id":4293,"date":"2025-02-04T08:48:00","date_gmt":"2025-02-04T07:48:00","guid":{"rendered":"https:\/\/www.webmium.cz\/blog\/?p=4293"},"modified":"2025-02-03T14:03:45","modified_gmt":"2025-02-03T13:03:45","slug":"novinky-ze-socialnich-siti-leden-2025","status":"publish","type":"post","link":"https:\/\/www.webmium.cz\/blog\/novinky-ze-socialnich-siti-leden-2025\/","title":{"rendered":"Novinky ze soci\u00e1ln\u00edch s\u00edt\u00ed leden 2025"},"content":{"rendered":"\n<p>Soci\u00e1ln\u00ed s\u00edt\u011b h\u00fdbou sv\u011btem, o \u010dem\u017e jsme se mohli p\u0159esv\u011bd\u010dit hned v lednu, proto v\u00e1m te\u010f p\u0159in\u00e1\u0161\u00edme ty nejzaj\u00edmav\u011bj\u0161\u00ed novinky ze soci\u00e1ln\u00edch s\u00edt\u00ed, kter\u00e9 by v\u00e1m rozhodn\u011b nem\u011bly uniknout. Proto se pohodln\u011b usa\u010fte a pus\u0165te se do toho. P\u0159ejeme v\u00e1m p\u0159\u00edjemn\u00e9 \u010dten\u00ed.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Pozor na nov\u00fd typ podvod\u016f na Messengeru, kter\u00fd se \u0161\u00ed\u0159\u00ed \u010ceskem<\/h2>\n\n\n\n<p>\u010ceskem se v lednu prohnaly fale\u0161n\u00e9 zpr\u00e1vy od podvodn\u00edk\u016f, kte\u0159\u00ed se vyd\u00e1vali za z\u00e1stupce spole\u010dnosti Meta, aby z u\u017eivatel\u016f Facebooku vyl\u00e1kali p\u0159ihla\u0161ovac\u00ed \u00fadaje s pohr\u016f\u017ekou deaktivov\u00e1n\u00ed \u00fa\u010dtu. Zpr\u00e1vy, kter\u00e9 jsou ozna\u010deny jako \u201cD\u016fle\u017eit\u00e9 ozn\u00e1men\u00ed\u201d, obsahuj\u00ed podvodn\u00fd odkaz, kter\u00fd po kliknut\u00ed vede na str\u00e1nky s po\u017eadavky na osobn\u00ed \u00fadaje v\u010detn\u011b p\u0159ihla\u0161ovac\u00edch \u00fadaj\u016f a hesel. V\u0161e je ps\u00e1no gramaticky bezvadnou \u010de\u0161tinou, tak\u017ee na prvn\u00ed pohled nevzbud\u00ed podez\u0159en\u00ed. Nen\u00ed to samoz\u0159ejm\u011b prvn\u00ed podvod tohoto druhu, p\u0159esto spole\u010dnost Meta upozor\u0148uje v\u0161echny u\u017eivatele, \u017ee nikdy nekomunikuje prost\u0159ednictv\u00edm zpr\u00e1v na Messengeru a nab\u00e1d\u00e1 k ostra\u017eitosti.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.novinky.cz\">https:\/\/www.novinky.cz<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Den ochrany osobn\u00edch \u00fadaj\u016f<\/h2>\n\n\n\n<p>28.1. byl ji\u017e 43. mezin\u00e1rodn\u00ed Den ochrany osobn\u00edch \u00fadaj\u016f a tento den vyu\u017eila spole\u010dnost Meta k tomu, aby p\u0159edstavila sv\u00e9 pl\u00e1ny investic do programu ochrany osobn\u00edch \u00fadaj\u016f, do kter\u00e9ho v posledn\u00edch \u0161esti letech investovala ji\u017e 8 miliard dolar\u016f. Nezb\u00fdv\u00e1 ne\u017e doufat, \u017ee podobn\u00fdch podvod\u016f, jako v lednu v \u010cesku, n\u00e1s bude potk\u00e1vat \u010d\u00edm d\u00e1l m\u00ed\u0148.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.socialmediatoday.com\">https:\/\/www.socialmediatoday.com<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/about.fb.com\">https:\/\/about.fb.com<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Meta zav\u00e1d\u00ed prvn\u00ed prvky komunitn\u00edch pozn\u00e1mek<\/h2>\n\n\n\n<p>Spole\u010dnost Meta pl\u00e1nuje b\u011bhem n\u011bkolika m\u011bs\u00edc\u016f nasadit na sv\u00e9 platformy Facebook a Instagram komunitn\u00ed pozn\u00e1mky u \u010dl\u00e1nk\u016f a p\u0159\u00edsp\u011bvk\u016f, podobn\u011b jako ji\u017e n\u011bjakou dobu funguj\u00ed na s\u00edti X. V praxi by tato novinka m\u011bla nahradit ov\u011b\u0159ov\u00e1n\u00ed fakt\u016f t\u0159et\u00edch stran k vylou\u010den\u00ed fale\u0161n\u00e9ho obsahu. Pokud uvid\u00edte p\u0159\u00edsp\u011bvek s podez\u0159el\u00fdm nebo matouc\u00edm obsahem, p\u0159ipnete k p\u0159\u00edsp\u011bvku pozn\u00e1mku s va\u0161\u00edm post\u0159ehem, kter\u00fd bude n\u00e1sledn\u011b zve\u0159ejn\u011bn, pokud skupina p\u0159isp\u011bvatel\u016f pov\u011b\u0159en\u00e1 jej\u00edm prov\u011b\u0159en\u00edm zhodnot\u00ed opr\u00e1vn\u011bnost va\u0161eho post\u0159ehu. Komunitn\u00ed pozn\u00e1mky se nebudou moci p\u0159id\u00e1vat k placen\u00fdm reklam\u00e1m a v jedn\u00e1n\u00ed jsou placen\u00e9 p\u0159\u00edsp\u011bvky celebrit a influencer\u016f. Na to si budeme muset je\u0161t\u011b po\u010dkat.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.socialmediatoday.com\">https:\/\/www.socialmediatoday.com<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/www.socialmediatoday.com\">https:\/\/www.socialmediatoday.com<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Instagram p\u0159edstavuje nov\u00fd feed profilu<\/h2>\n\n\n\n<p>Dlouho o\u010dek\u00e1van\u00e1 novinka na Instagramu je kone\u010dn\u011b tady! Platforma se rozhodla vyj\u00edt vst\u0159\u00edc u\u017eivatel\u016fm a tomu, jak\u00fdm zp\u016fsobem nahr\u00e1vaj\u00ed sv\u00e9 fotky a videa, a rozhodla se zato\u010dit s doposud zobrazovan\u00fdmi miniaturami ve tvaru \u010dtverc\u016f v pom\u011bru 1:1, kter\u00e9 by nov\u011b m\u011bly nahradit svisl\u00e9 obd\u00e9ln\u00edky v pom\u011bru 4:5, kter\u00e9 v\u00edce odpov\u00eddaj\u00ed form\u00e1tu Reels a nej\u010dast\u011bji nahr\u00e1van\u00e9mu obsahu. Tak snad u\u017e bude konec vyla\u010fov\u00e1n\u00ed feedu pro co nejlep\u0161\u00ed vizualizaci. Tak co, u\u017e jste si zkontrolovali v\u00e1\u0161 feed na profilu?<\/p>\n\n\n\n<p><a href=\"https:\/\/www.socialmediatoday.com\">https:\/\/www.socialmediatoday.com<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Instagram ofici\u00e1ln\u011b prodlu\u017euje Reels na 3 minuty<\/h2>\n\n\n\n<p>A\u010dkoliv p\u0159ed ned\u00e1vnem Instagram nedoporu\u010doval vkl\u00e1dat Reels del\u0161\u00ed ne\u017e 90 sekund z d\u016fvodu hor\u0161\u00edho v\u00fdkonu, p\u0159esto nakonec vy\u0161el vst\u0159\u00edc u\u017eivatel\u016fm a umo\u017enil jim vkl\u00e1dat 3 minutov\u00e9 videa. Spekuluje se i o tom, \u017ee se Instagram sna\u017e\u00ed p\u0159il\u00e1kat u\u017eivatele TikToku kv\u016fli nejist\u00e9 situaci TikToku v USA. A\u0165 tak \u010di onak, nyn\u00ed si m\u016f\u017eete vybrat mezi 3 minutov\u00fdm a 90 sekundov\u00fdm videem, kter\u00e9 si m\u016f\u017eete sami upravit p\u0159\u00edmo v aplikaci Instagram. Hlavn\u00ed je, aby v\u00e1\u0161 obsah va\u0161e sleduj\u00edc\u00ed zaujal. Ale o tom zase n\u011bkdy p\u0159\u00ed\u0161t\u011b.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.socialmediatoday.com\">https:\/\/www.socialmediatoday.com<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">S\u00ed\u0165 X zav\u00e1d\u00ed nov\u011b \u0161t\u00edtky pro parodick\u00e9 \u00fa\u010dty<\/h2>\n\n\n\n<p>V minulosti \u010dasto doch\u00e1zelo k p\u0159edst\u00edr\u00e1n\u00ed identity a k dezinformac\u00edm kv\u016fli zve\u0159ej\u0148ov\u00e1n\u00ed obsahu pod jin\u00fdm jm\u00e9nem. X se tomu nyn\u00ed sna\u017e\u00ed zabr\u00e1nit povinn\u00fdm \u0161t\u00edtkov\u00e1n\u00edm profil\u016f, aby si u\u017eivatel\u00e9 byli v\u011bdomi, \u017ee se nejedn\u00e1 o seri\u00f3zn\u00ed, n\u00fdbr\u017e parodick\u00fd obsah. Opat\u0159en\u00ed m\u00e1 zabr\u00e1nit klam\u00e1n\u00ed u\u017eivatel\u016f, p\u0159\u00edpadn\u011b pokus\u016fm o podvod nal\u00e1k\u00e1n\u00edm d\u016fv\u011b\u0159iv\u00fdch u\u017eivatel\u016f.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.socialmediatoday.com\">https:\/\/www.socialmediatoday.com<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Z\u00e1kaz TikToku v USA<\/h2>\n\n\n\n<p>Jist\u011b v\u00e1m neunikly t\u0159askav\u00e9 informace o z\u00e1kazu TikToku v USA, kter\u00e9 se b\u011bhem ledna prohnaly cel\u00fdm sv\u011btem. Kv\u016fli z\u00e1konu na ochranu bezpe\u010dnosti, kter\u00fd vstoupil v platnost 19.ledna, byla popul\u00e1rn\u00ed soci\u00e1ln\u00ed s\u00ed\u0165 na n\u011bkolik hodin vypnuta a 170 milion\u016f u\u017eivatel\u016f ji tak nemohlo pou\u017e\u00edvat. Apple a Google na tuto skute\u010dnost okam\u017eit\u011b zareagovali a st\u00e1hli TikTok ze sv\u00fdch obchod\u016f s aplikacemi, tak\u017ee kdo nem\u011bl TikTok v mobilu, si jej ji\u017e nem\u016f\u017ee st\u00e1hnout. D\u00edky z\u00e1sahu znovuzvolen\u00e9ho prezidenta Trumpa byl TikTok byl po n\u011bkolika hodin\u00e1ch op\u011bt uveden do provozu a v sou\u010dasnosti jedn\u00e1 s \u010d\u00ednsk\u00fdm majitelem ByteDance o budoucnosti TikToku v USA. Spekuluje se o prodeji poloviny akci\u00ed \u010d\u00ednsk\u00e9ho giganta americk\u00e9 spole\u010dnosti Microsoft nebo Oracle, a\u010dkoliv z druh\u00e9 strany se oz\u00fdvaj\u00ed n\u00e1znaky ByteDance, \u017ee TikTok nen\u00ed na prodej. Po\u010dkejme si po\u010dkat na kone\u010dn\u00e9 rozuzlen\u00ed, v p\u0159\u00ed\u0161t\u00edch novink\u00e1ch ze soci\u00e1ln\u00edch s\u00edt\u00ed si k tomu \u0159ekneme v\u00edce.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.socialmediatoday.com\">https:\/\/www.socialmediatoday.com<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/zpravy.aktualne.cz\">https:\/\/zpravy.aktualne.cz<\/a><\/p>\n\n\n\n<h1 class=\"wp-block-heading\">LinkedIn v \u010cesk\u00e9 republice<\/h1>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u010ce\u0161t\u00ed mana\u017ee\u0159i dominuj\u00ed na LinkedInu ve st\u0159edn\u00ed Evrop\u011b<\/strong><\/h2>\n\n\n\n<p>Podle ned\u00e1vn\u00e9ho v\u00fdzkumu jsou \u010de\u0161t\u00ed top mana\u017ee\u0159i na LinkedInu nejviditeln\u011bj\u0161\u00ed v r\u00e1mci st\u0159edoevropsk\u00e9ho regionu. V prvn\u00ed p\u011btici nejv\u00edce sledovan\u00fdch gener\u00e1ln\u00edch \u0159editel\u016f se um\u00edstili hned \u010dty\u0159i z\u00e1stupci z \u010cesk\u00e9 republiky:<\/p>\n\n\n\n<p>Klaus Zellmer, \u0160koda Auto \u2013 45 773 sleduj\u00edc\u00edch<\/p>\n\n\n\n<p>Tom\u00e1\u0161 Salomon, \u010cesk\u00e1 spo\u0159itelna \u2013 24 122 sleduj\u00edc\u00edch<\/p>\n\n\n\n<p>Jan Juchelka, Komer\u010dn\u00ed banka \u2013 20 054 sleduj\u00edc\u00edch<\/p>\n\n\n\n<p>Daniel Bene\u0161, \u010cEZ \u2013 19 928 sleduj\u00edc\u00edch<\/p>\n\n\n\n<p>Tento \u00fasp\u011bch podtrhuje v\u00fdznam LinkedInu jako kl\u00ed\u010dov\u00e9 platformy pro profesion\u00e1ln\u00ed networking a budov\u00e1n\u00ed osobn\u00ed zna\u010dky mezi \u010desk\u00fdmi l\u00eddry.&nbsp;<\/p>\n\n\n\n<p><a href=\"https:\/\/www.mediaguru.cz\/clanky\/2025\/01\/cesti-manazeri-jsou-v-regionu-stredni-evropy-na-linkedin-uspesni\">https:\/\/www.mediaguru.cz\/clanky\/2025\/01\/cesti-manazeri-jsou-v-regionu-stredni-evropy-na-linkedin-uspesni<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Workshop &#8222;B\u00fdt \u010di neb\u00fdt IN&#8220; pro marketingov\u00e9 t\u00fdmy<\/strong><\/h2>\n\n\n\n<p>Asociace komunika\u010dn\u00edch agentur (AKA) uspo\u0159\u00e1dala 22. ledna 2025 workshop s n\u00e1zvem &#8222;B\u00fdt \u010di neb\u00fdt IN \u2013 Efektivn\u00ed vyu\u017eit\u00ed LinkedInu pro marketingov\u00fd t\u00fdm&#8220;. Pod veden\u00edm experta Martina Ho\u0161ka se \u00fa\u010dastn\u00edci sezn\u00e1mili s praktick\u00fdmi strategiemi pro budov\u00e1n\u00ed zna\u010dky, z\u00edsk\u00e1v\u00e1n\u00ed klient\u016f a profesion\u00e1ln\u00ed networking na t\u00e9to platform\u011b. Workshop nab\u00eddl komplexn\u00ed pohled na efektivn\u00ed vyu\u017eit\u00ed LinkedInu pro marketingov\u00e9 t\u00fdmy, kter\u00e9 cht\u011bj\u00ed maximalizovat sv\u016fj dosah a v\u00fdsledky.&nbsp;<\/p>\n\n\n\n<p><a href=\"https:\/\/www.aka.cz\/clanek\/byt-ci-nebyt-in-efektivni-vyuziti-linkedinu-pro-marketingovy-tym-22-1-2025\">https:\/\/www.aka.cz\/clanek\/byt-ci-nebyt-in-efektivni-vyuziti-linkedinu-pro-marketingovy-tym-22-1-2025<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Aktualizace platformy LinkedIn<\/strong><\/h2>\n\n\n\n<p>V lednu 2025 LinkedIn p\u0159edstavil n\u011bkolik nov\u00fdch funkc\u00ed a vylep\u0161en\u00ed zam\u011b\u0159en\u00fdch na zlep\u0161en\u00ed u\u017eivatelsk\u00e9ho z\u00e1\u017eitku a efektivity:<\/p>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<ul class=\"wp-block-list\">\n<li>Vylep\u0161en\u00e9 analytick\u00e9 n\u00e1stroje: U\u017eivatel\u00e9 nyn\u00ed maj\u00ed p\u0159\u00edstup k podrobn\u011bj\u0161\u00edm statistik\u00e1m o sv\u00fdch p\u0159\u00edsp\u011bvc\u00edch, co\u017e jim umo\u017e\u0148uje l\u00e9pe porozum\u011bt dosahu a zapojen\u00ed publika.<\/li>\n\n\n\n<li>Nov\u00e9 mo\u017enosti personalizace profil\u016f: P\u0159id\u00e1ny byly nov\u00e9 sekce a \u0161ablony pro prezentaci dovednost\u00ed a projekt\u016f, co\u017e u\u017eivatel\u016fm umo\u017e\u0148uje l\u00e9pe zd\u016fraznit sv\u00e9 profesion\u00e1ln\u00ed zku\u0161enosti.<\/li>\n\n\n\n<li>Integrace s n\u00e1stroji t\u0159et\u00edch stran: LinkedIn nyn\u00ed podporuje \u0161ir\u0161\u00ed integraci s extern\u00edmi aplikacemi pro spr\u00e1vu projekt\u016f a komunikaci, co\u017e usnad\u0148uje sd\u00edlen\u00ed informac\u00ed a spolupr\u00e1ci p\u0159\u00edmo na platform\u011b.<\/li>\n<\/ul>\n<\/div>\n\n\n\n<p>Tyto aktualizace reflektuj\u00ed snahu LinkedInu neust\u00e1le se p\u0159izp\u016fsobovat pot\u0159eb\u00e1m sv\u00fdch u\u017eivatel\u016f a poskytovat jim n\u00e1stroje pro efektivn\u011bj\u0161\u00ed profesion\u00e1ln\u00ed komunikaci a networking.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.heyorca.com\/blog\/linkedin-social-news\">https:\/\/www.heyorca.com\/blog\/linkedin-social-news<\/a><\/p>\n\n\n\n<div class=\"wp-block-group alignfull has-text-color has-background is-layout-flow wp-block-group-is-layout-flow\" style=\"color:#000000;background-color:#ffffff\">\n<pre class=\"wp-block-verse\" style=\"padding-right:var(--wp--preset--spacing--60);padding-left:var(--wp--preset--spacing--60)\">Dal\u0161\u00ed novinky m\u016f\u017eete \u010d\u00edst : <a href=\"\/blog\/category\/socialni-site-novinky\/\">Soci\u00e1ln\u00ed s\u00edt\u011b novinky<\/a><\/pre>\n\n\n\n<div style=\"height:64px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-text-align-center has-ast-global-color-1-color has-text-color has-link-color has-small-font-size wp-elements-3f913a61b97d2fbcd801ef12b72c931c\" style=\"line-height:.9\"><strong><strong>Za\u010dn\u011bte je\u0161t\u011b dnes a transformujte sv\u016fj byznys pomoc\u00ed efektivn\u00edch strategi\u00ed na soci\u00e1ln\u00ed s\u00edt\u011b od Webmium!<\/strong><\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\" id=\"schedule-a-visit\" style=\"font-size:59px;line-height:1.15\"><strong><strong>Chcete maxim\u00e1ln\u011b vyu\u017e\u00edt soci\u00e1ln\u00ed s\u00edt\u011b?<\/strong><\/strong><\/h2>\n\n\n\n<div class=\"wp-block-buttons is-horizontal is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-03627597 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-50\"><a class=\"wp-block-button__link has-ast-global-color-0-background-color has-text-color has-background wp-element-button\" href=\"https:\/\/www.webmium.cz\/socialni-site\" style=\"border-radius:50px;color:#ffffff\">Poptat soci\u00e1ln\u00ed s\u00edt\u011b<\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:64px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Soci\u00e1ln\u00ed s\u00edt\u011b h\u00fdbou sv\u011btem, o \u010dem\u017e jsme se mohli p\u0159esv\u011bd\u010dit hned v lednu, proto v\u00e1m te\u010f p\u0159in\u00e1\u0161\u00edme ty nejzaj\u00edmav\u011bj\u0161\u00ed novinky [&hellip;]<\/p>\n","protected":false},"author":23,"featured_media":4294,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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