{"id":3389,"date":"2022-12-01T11:30:10","date_gmt":"2022-12-01T10:30:10","guid":{"rendered":"http:\/\/wptest.nexum.cz\/objeveno-momentalne-neindexovano-je-duvod-k-panice\/"},"modified":"2023-10-17T11:36:47","modified_gmt":"2023-10-17T09:36:47","slug":"objeveno-momentalne-neindexovano-je-duvod-k-panice","status":"publish","type":"post","link":"https:\/\/www.webmium.cz\/blog\/objeveno-momentalne-neindexovano-je-duvod-k-panice\/","title":{"rendered":"Objeveno,moment\u00e1ln\u011b neindexov\u00e1no – je d\u016fvod k panice?"},"content":{"rendered":"
\n
<\/div>\n<\/figure>\n

Kde tuto hl\u00e1\u0161ku najdete a co znamen\u00e1?<\/h2>\n

\tObjeveno, moment\u00e1ln\u011b neindexov\u00e1no je jedna ze stavov\u00fdch hl\u00e1\u0161ek v Google Search Console. S t\u00edm, jak robot proch\u00e1z\u00ed va\u0161e webov\u00e9 str\u00e1nky, p\u0159\u00edpadn\u011b e-shop, tak p\u0159id\u011bluje jednotliv\u00fdm podstr\u00e1nk\u00e1m status o tom, co si o nich mysl\u00ed. Setk\u00e1te se s indexovan\u00fdmi, vylou\u010den\u00fdmi, proch\u00e1zen\u00fdmi i objeven\u00fdmi, ale moment\u00e1ln\u011b neindexovan\u00fdmi. Moment\u00e1ln\u011b neindexovan\u00e9 jsou URL, u kter\u00fdch se prozat\u00edm Google nem\u016f\u017ee \u00fapln\u011b rozhodnout, nebo mu v tom n\u011bco br\u00e1n\u00ed. Doporu\u010dujeme tuto situaci \u0159e\u0161it urgentn\u011b, proto\u017ee se m\u016f\u017ee st\u00e1t, \u017ee dojde k roz\u0161\u00ed\u0159en\u00ed probl\u00e9mu a jeho n\u00e1sledn\u00e1 n\u00e1prava m\u016f\u017ee b\u00fdt pom\u011brn\u011b n\u00e1ro\u010dn\u00e1 a zdlouhav\u00e1. Web \u010di e-shop, kter\u00fd se nedostane do indexu, tak se nem\u00e1 jak um\u00edstit ve v\u00fdsledc\u00edch vyhled\u00e1v\u00e1n\u00ed a nep\u0159ivede tak \u017e\u00e1dnou organickou n\u00e1v\u0161t\u011bvnost.<\/p>\n

Nej\u010dast\u011bj\u0161\u00ed probl\u00e9my br\u00e1n\u00edc\u00ed indexaci<\/h2>\n

Nekvalitn\u00ed obsah<\/h3>\n

\tObsah je alfou a omegou \u00fasp\u011bchu va\u0161eho projektu v organick\u00e9m vyhled\u00e1v\u00e1n\u00ed. Hraje podstatnou roli v optimalizaci a se stejnou v\u00e1hou byste k n\u011bmu m\u011bli i p\u0159istoupit. Obsahu m\u016f\u017ee u\u0161kodit hned n\u011bkolik aspekt\u016f tvorby. Vyhn\u011bte se nap\u0159\u00edklad p\u0159eoptimalizovan\u00fdm text\u016fm a nadu\u017e\u00edv\u00e1n\u00ed kl\u00ed\u010dov\u00fdch slov. Pou\u017e\u00edt spr\u00e1vn\u00e1 kl\u00ed\u010dov\u00e1 slova je nutnost, ale \u010deho je moc, toho je p\u0159\u00edli\u0161 a vyhled\u00e1va\u010de v\u00e1s za to nepochv\u00e1l\u00ed.<\/p>\n

\tVedle kl\u00ed\u010dov\u00fdch slov jde u obsahu i o jeho strukturu a rozmanitost. Dbejte na efektivn\u00ed vyu\u017eit\u00ed nadpis\u016f, podejte \u010dten\u00e1\u0159\u016fm t\u00e9ma straviteln\u011b a sna\u017ete se ho co nejv\u00edce rozvinout. S t\u00edm \u00fazce souvis\u00ed i celkov\u00fd obsahov\u00fd harmonogram v r\u00e1mci webu \u010di e-shopu. Indexov\u00e1n\u00ed m\u016f\u017ee br\u00e1nit nejen nekvalitn\u00ed text, ale tak\u00e9 duplicitn\u00ed, neaktu\u00e1ln\u00ed nebo pouze podobn\u00fd text. To jsou v\u0161echno zn\u00e1mky tvorby nekvalitn\u00edho obsahu. Vytvo\u0159te si seznam t\u00e9mat, okolo t\u00e9mat jejich okruhy a tvo\u0159te obsah tak, aby se nikde v r\u00e1mci webu nebo e-shopu prost\u011b zbyte\u010dn\u011b neopakoval. Doporu\u010dujeme tvo\u0159it rad\u011bji komplexn\u00ed a vhodn\u011b strukturovan\u00e9 texty pro cel\u00e9 t\u00e9ma v\u010detn\u011b podt\u00e9mat, ne\u017e kr\u00e1tk\u00e9 jednohubky na konkr\u00e9tn\u00ed podt\u00e9mata rozeset\u00e9 po cel\u00e9m blogu \u010di magaz\u00ednu.<\/p>\n

Nepodce\u0148ujte intern\u00ed prolinkov\u00e1n\u00ed<\/h3>\n

\tDal\u0161\u00edm mo\u017en\u00fdm vin\u00edkem ne\u00fasp\u011b\u0161n\u00e9 indexace je velmi \u0161patn\u00e9 nebo chyb\u011bj\u00edc\u00ed intern\u00ed prolinkov\u00e1n\u00ed. Pokud se na va\u0161em webu \u010di e-shopu ztr\u00e1c\u00ed u\u017eivatel\u00e9 a nejsou schopni si dohledat souvislosti, proto\u017ee jste jim je prolinkov\u00e1n\u00edm nenab\u00eddli, nem\u016f\u017eete to sam\u00e9 cht\u00edt po vyhled\u00e1va\u010d\u00edch. Vyhled\u00e1va\u010de simuluj\u00ed pohled n\u00e1v\u0161t\u011bvn\u00edka, aby mohly co nejrelevantn\u011bji vyhodnotit p\u0159\u00ednosn\u00fd obsah. Vedle obsahov\u00e9ho harmonogramu si tedy dop\u0159edu napl\u00e1nujte a p\u0159i realizaci vytv\u00e1\u0159ejte vazby na z\u00e1klad\u011b intern\u00edho prolinkov\u00e1n\u00ed spole\u010dn\u00fdch t\u00e9mat. Pozd\u011bji u\u017e se k tomu jist\u011b nevr\u00e1t\u00edte, proto\u017ee zapomenete.<\/p>\n

Slab\u00e9 nebo \u017e\u00e1dn\u00e9 portfolio zp\u011btn\u00fdch odkaz\u016f<\/h3>\n

\tZp\u011btn\u00e9 odkazy jsou jedn\u00edm z hlavn\u00edch pil\u00ed\u0159\u016f SEO a bez nich se zkr\u00e1tka v drtiv\u00e9 v\u011bt\u0161in\u011b p\u0159\u00edpad\u016f neobejdete. Zvl\u00e1\u0161t\u011b pokud jde alespo\u0148 o trochu konkuren\u010dn\u00ed prost\u0159ed\u00ed. Na kvalitn\u00ed obsah toti\u017e s velkou pravd\u011bpodobnost\u00ed bude n\u011bkdo odkazovat. Na nekvalitn\u00ed t\u00e9m\u011b\u0159 nikdo. Pokud jde o nov\u00fd obsah, chv\u00edli trv\u00e1 ne\u017e si p\u0159irozen\u00e9 odkazy z\u00edsk\u00e1, do t\u00e9 doby m\u016f\u017eete zapojit n\u011bkterou z linkbuildingov\u00fdch technik a podpo\u0159it tak autoritu nov\u00e9ho obsahu. Vyhled\u00e1va\u010de si t\u011bchto sign\u00e1l\u016f samoz\u0159ejm\u011b v\u0161\u00edmaj\u00ed a maj\u00ed je mezi prim\u00e1rn\u00edmi hodnot\u00edc\u00edmi faktory. Indexace se tak v\u00fdrazn\u011b urychl\u00ed.<\/p>\n

Technick\u00e9 p\u0159ek\u00e1\u017eky na webu \u010di e-shopu<\/h3>\n

\tPom\u011brn\u011b \u010dasto se setk\u00e1v\u00e1me s t\u00edm, \u017ee si n\u011bkdo vytvo\u0159\u00ed web, pracuje na velk\u00e9m mno\u017estv\u00ed obsahu a pak v\u0161e s fanf\u00e1rami spust\u00ed. \u010cek\u00e1 den, t\u00fdden, m\u011bs\u00edc a nic se ned\u011bje. Po webu nen\u00ed v indexu ani stopa. Hled\u00e1 p\u0159\u00ed\u010dinu v mno\u017estv\u00ed obsahu, v jeho kvalit\u011b, v odkazech, ale hlavn\u00edho vin\u00edka snadno p\u0159ehl\u00e9dne a stane se to tak mnoha provozovatel\u016fm online projekt\u016f. Sta\u010d\u00ed m\u00edt omylem zak\u00e1zanou indexaci. Ta se zakazuje v r\u00e1mci hlavi\u010dky konkr\u00e9tn\u00ed URL a je pom\u011brn\u011b \u010dasto hlavn\u00edm probl\u00e9mem s indexac\u00ed. Google si pak mysl\u00ed, \u017ee nechcete aby se konkr\u00e9tn\u00ed URL zobrazila v indexu a tak ji jednodu\u0161e p\u0159esko\u010d\u00ed a neindexuje.<\/p>\n

Objeveno versus proch\u00e1zeno<\/h2>\n

\tDv\u011b slova, na prvn\u00ed pohled velmi podobn\u00e1, ale ka\u017ed\u00e9 znamen\u00e1 n\u011bco trochu jin\u00e9ho. Pokud se Google pod\u00edv\u00e1 na v\u00e1\u0161 web a do statusu v Google Search Console uvede \u201cObjeveno, moment\u00e1ln\u011b neindexov\u00e1no\u201d, znamen\u00e1 to, \u017ee URL pouze na\u0161el, ale neproch\u00e1zel ji. Zat\u00edmco u \u201cProch\u00e1zeno, moment\u00e1ln\u011b neindexov\u00e1no\u201d si URL kompletn\u011b pro\u0161el. Pokud Google str\u00e1nku jen objev\u00ed a neindexuje, pravd\u011bpodobn\u011b k tomu dostal p\u0159\u00edkaz v hlavi\u010dce nebo nem\u011bl zdroje pro proch\u00e1zen\u00ed. Narazil na tzv. crawl limit. Tedy limit, kdy m\u00e1 Google omezen\u00e9 zdroje na projet\u00ed ur\u010dit\u00e9ho po\u010dtu URL v r\u00e1mci webu. Pokud URL pro\u0161el a neindexoval, tak je velmi pravd\u011bpodobn\u011b chyba pr\u00e1v\u011b v obsahu, jeho struktu\u0159e, duplicit\u00e1ch nebo text ztratil smysl b\u011bhem n\u011bjak\u00e9ho \u010dasov\u00e9ho \u00faseku a nyn\u00ed je neaktu\u00e1ln\u00ed a do\u010dasn\u011b deindexovan\u00fd, ne\u017e dojde k n\u00e1prav\u011b.<\/p>\n

<\/div>\n
<\/div>\n","protected":false},"excerpt":{"rendered":"

V minulosti jsme si zvykli na notnou d\u00e1vku luxusu ze strany Googlu s ohledem na indexaci nov\u00e9ho obsahu. D\u0159\u00edve doch\u00e1zelo k indexaci velmi rychle. Doba pokro\u010dila a situace se podstatn\u011b zm\u011bnila. Co s t\u00edm?<\/p>\n","protected":false},"author":2,"featured_media":3390,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[6],"tags":[],"class_list":["post-3389","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo"],"yoast_head":"\nObjeveno,moment\u00e1ln\u011b neindexov\u00e1no - je d\u016fvod k panice?<\/title>\n<meta name=\"description\" content=\"V minulosti jsme si zvykli na notnou d\u00e1vku luxusu ze strany Googlu s ohledem na indexaci nov\u00e9ho obsahu. 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