{"id":3259,"date":"2022-10-07T14:06:10","date_gmt":"2022-10-07T12:06:10","guid":{"rendered":"http:\/\/wptest.nexum.cz\/ja-snim-o-vanocich-vy-se-na-ne-radeji-pripravte\/"},"modified":"2022-10-07T14:06:10","modified_gmt":"2022-10-07T12:06:10","slug":"ja-snim-o-vanocich-vy-se-na-ne-radeji-pripravte","status":"publish","type":"post","link":"https:\/\/www.webmium.cz\/blog\/ja-snim-o-vanocich-vy-se-na-ne-radeji-pripravte\/","title":{"rendered":"J\u00e1 sn\u00edm o V\u00e1noc\u00edch\u2026vy se na n\u011b rad\u011bji p\u0159ipravte"},"content":{"rendered":"<p id=\"\"><strong id=\"\">Co se v \u010dl\u00e1nku dozv\u00edte:<\/strong><\/p>\n<ul id=\"\">\n<li id=\"\">\u017ee se bl\u00ed\u017e\u00ed V\u00e1noce<\/li>\n<li id=\"\">jak se na n\u011b p\u0159ipravit<\/li>\n<li id=\"\">kdy s p\u0159\u00edpravami za\u010d\u00edt<\/li>\n<li id=\"\">pro\u010d to nepodcenit<\/li>\n<\/ul>\n<h2 id=\"\">Sto dn\u00ed do nad\u00edlky<\/h2>\n<p id=\"\">Kdy\u017e se v z\u00e1\u0159\u00ed \u0159ekne \u201cV\u00e1noce\u201d, mohlo by se zd\u00e1t, \u017ee na p\u0159\u00edpravy je p\u0159\u00edli\u0161 brzy. Kdy\u017e se \u0159ekne \u201c100 dn\u00ed do V\u00e1noc\u201d, n\u011bkomu to m\u016f\u017ee zn\u00edt nal\u00e9hav\u011bji, ale po\u0159\u00e1d to vypad\u00e1, \u017ee \u010dasu je je\u0161t\u011b dost. Nen\u00ed to tak docela pravda. P\u0159ibli\u017en\u011b t\u0159etina \u010cech\u016f za\u010d\u00edn\u00e1 s n\u00e1kupem d\u00e1rk\u016f u\u017e v \u0159\u00edjnu, n\u011bkte\u0159\u00ed dokonce je\u0161t\u011b d\u0159\u00edv. Dal\u0161\u00ed zhruba dv\u011b p\u011btiny vydr\u017e\u00ed do listopadu. Pouze asi \u010dtvrtina lid\u00ed nakupuje a\u017e b\u011bhem adventu, ov\u0161em najdou se i jedinci, kte\u0159\u00ed sh\u00e1n\u011bj\u00ed d\u00e1rky na \u0160t\u011bdr\u00fd den r\u00e1no. Nikdo po v\u00e1s tedy nechce, abyste honem b\u011b\u017eeli do sklepa pro krabice s ozdobami a vyrazili do lesa na chvoj\u00ed, na zdoben\u00ed e-shopu motivy sv\u00ed\u010dek a sklen\u011bn\u00fdch koul\u00ed je tak\u00e9 je\u0161t\u011b brzy, ale a\u017e budete na podzim spou\u0161t\u011bt tu skute\u010dnou sv\u00e1te\u010dn\u00ed kampa\u0148, bude se v\u00e1m jist\u011b hodit, budete-li na ni n\u00e1le\u017eit\u011b p\u0159ipraveni. Jak?<\/p>\n<h2 id=\"\">Poznejte sv\u00e9 z\u00e1kazn\u00edky<\/h2>\n<p id=\"\">N\u011bco m\u00e1lo u\u017e o nich jist\u011b v\u00edte, ale n\u00e1kupn\u00ed preference ve vztahu k V\u00e1noc\u016fm mohou b\u00fdt pon\u011bkud odli\u0161n\u00e9. Pokud budete m\u00edt dostatek dat, Google Analytics a podobn\u00e9 n\u00e1stroje v\u00e1m jist\u011b napov\u00ed, co by pr\u00e1v\u011b va\u0161i z\u00e1kazn\u00edci mohli cht\u00edt nad\u011blit pod strome\u010dek. Personalizovan\u00e1 reklama \u0161it\u00e1 na m\u00edru je pak tou spr\u00e1vnou cestou, jak p\u0159im\u011bt Je\u017e\u00ed\u0161ka, aby nakoupil pr\u00e1v\u011b u v\u00e1s.<\/p>\n<h2 id=\"\">Pl\u00e1nujte!<\/h2>\n<p id=\"\">Zn\u00ed to jednodu\u0161e, ale obn\u00e1\u0161\u00ed to mnoh\u00e9. V podstat\u011b jde o to m\u00edt co nejp\u0159esn\u011bj\u0161\u00ed marketingov\u00fd pl\u00e1n a jemu odpov\u00eddaj\u00edc\u00ed rozpo\u010det. Kdy\u017e u\u017e m\u00e1te p\u0159edstavu o tom, co budou va\u0161i klienti pod strome\u010dek cht\u00edt, objednejte to rad\u011bji hned. Dodavatel\u00e9 p\u0159ed sv\u00e1tky v\u011bt\u0161inou nest\u00edhaj\u00ed a mohli byste pak pozd\u011b Bycha honit. Tak\u00e9 si rozmyslete, jestli m\u00e1te sami k dispozici dostatek pracovn\u00edch sil, abyste v\u00e1no\u010dn\u00ed n\u00e1por zvl\u00e1dli. N\u011bjak\u00fd ten brig\u00e1dn\u00edk by se v\u00e1m mo\u017en\u00e1 mohl hodit. Pokud se chyst\u00e1te nal\u00e1kat z\u00e1kazn\u00edky na slevy, dob\u0159e si je propo\u010d\u00edtejte, aby byly opravdu l\u00e1kav\u00e9, ale z\u00e1rove\u0148 jste na nich neprod\u011blali. A aby to byly skute\u010dn\u00e9 slevy!<\/p>\n<h2 id=\"\">Dejte o sob\u011b v\u011bd\u011bt v\u010das<\/h2>\n<p id=\"\">I tato rada je sp\u00ed\u0161e obecn\u011bj\u0161\u00edho r\u00e1zu, pov\u011bdom\u00ed o sv\u00e9 zna\u010dce p\u0159ece budujete celou dobu, ale pr\u00e1v\u011b n\u011bkolik t\u00fddn\u016f p\u0159ed zah\u00e1jen\u00edm ostr\u00e9 p\u0159edv\u00e1no\u010dn\u00ed kampan\u011b je to vhodn\u011bj\u0161\u00ed ne\u017e kdy jindy. Je pravd\u011bpodobn\u011bj\u0161\u00ed, \u017ee se potenci\u00e1ln\u00ed z\u00e1kazn\u00edk vyd\u00e1 pro d\u00e1rky pr\u00e1v\u011b k v\u00e1m, pokud o v\u00e1s bude u\u017e dop\u0159edu v\u011bd\u011bt.<\/p>\n<h2 id=\"\">Jd\u011bte klient\u016fm naproti<\/h2>\n<p id=\"\">Krom\u011b dob\u0159e c\u00edlen\u00e9 reklamy bude pro v\u00e1\u0161 byznys tak\u00e9 velmi prosp\u011b\u0161n\u00e9, kdy\u017e z\u00e1kazn\u00edk\u016fm nakupov\u00e1n\u00ed co nejv\u00edc zjednodu\u0161\u00edte. Nenechte je dlouze proch\u00e1zet stovky polo\u017eek va\u0161eho sortimentu, to je toti\u017e d\u0159\u00edve \u010di pozd\u011bji otr\u00e1v\u00ed a n\u00e1kup nedokon\u010d\u00ed. M\u016f\u017eete se jim pak sice p\u0159ipom\u00ednat a l\u00e1kat je zp\u011bt, co\u017e se v mnoha p\u0159\u00edpadech mo\u017en\u00e1 i poda\u0159\u00ed, ale pro v\u00e1s i pro z\u00e1kazn\u00edka to bude znamenat energii vynalo\u017eenou nav\u00edc. Mnohem jednodu\u0161\u0161\u00ed je nab\u00eddnout kupuj\u00edc\u00edmu rovnou to, co pravd\u011bpodobn\u011b koup\u00ed. Pokud za t\u00edmto \u00fa\u010delem m\u016f\u017eete s\u00e1hnout po nejnov\u011bj\u0161\u00edch technologi\u00edch, jako je nap\u0159\u00edklad roz\u0161\u00ed\u0159en\u00e1 nebo virtu\u00e1ln\u00ed realita, ud\u011blejte to. Sna\u017ete se vyu\u017e\u00edt co nejv\u00edc r\u016fzn\u00fdch platforem a zaujmout tak co nejr\u016fzn\u011bj\u0161\u00ed c\u00edlov\u00e9 skupiny.<\/p>\n<h2 id=\"\">P\u0159ipom\u00ednejte se<\/h2>\n<p id=\"\">V\u011brnost je sice u\u0161lechtilou ctnost\u00ed, ale pokud jde o z\u00e1kazn\u00edky, rad\u011bji na ni nespol\u00e9hejte. Rozhodn\u011b se vyplat\u00ed vynalo\u017eit n\u011bjak\u00e9 prost\u0159edky a energii na to, aby v\u00e1m klienty nep\u0159ebrala konkurence prost\u011b proto, \u017ee na v\u00e1s zapomn\u011bli. V\u017edycky je levn\u011bj\u0161\u00ed si z\u00e1kazn\u00edky udr\u017eet ne\u017e z\u00edsk\u00e1vat nov\u00e9. M\u016f\u017eete rozes\u00edlat newslettery, pou\u017e\u00edvat personalizovanou reklamu, nebo oslovovat pr\u00e1v\u011b ty n\u00e1v\u0161t\u011bvn\u00edky va\u0161eho e-shopu, kte\u0159\u00ed sv\u016fj n\u00e1kup u v\u00e1s z n\u011bjak\u00e9ho d\u016fvodu nedokon\u010dili.<\/p>\n<h2 id=\"\">A\u017e se zima zept\u00e1,&#8230;<\/h2>\n<p id=\"\">M\u011bjte p\u0159ipraveno i <a href=\"https:\/\/blog.webmium.cz\/posts\/6-1-tip-pro-efektivni-pripravu-webu-na-vanocni-sezonu\">n\u011bco v\u00edc ne\u017e dva svetry<\/a>. Mailingov\u00fd seznam, PPC kampan\u011b, obsah soci\u00e1ln\u00edch s\u00edt\u00ed a koneckonc\u016f i tu v\u00e1no\u010dn\u00ed v\u00fdzdobu je dobr\u00e9 nachystat dop\u0159edu, dokud je je\u0161t\u011b klid. V\u00e1noce jsou sice p\u0159edev\u0161\u00edm sv\u00e1tkem duchovn\u00edm, jsou ale tak\u00e9 v\u00fdjime\u010dnou p\u0159\u00edle\u017eitost\u00ed pro v\u00e1\u0161 byznys. A konkurence o tom v\u00ed\u2026!<\/p>\n<p id=\"\">\u200d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>V\u00e1noce se kvapem bl\u00ed\u017e\u00ed a vy tak m\u00e1te nejvy\u0161\u0161\u00ed \u010das za\u010d\u00edt p\u0159ipravovat va\u0161e podnik\u00e1n\u00ed na jedno z nejlep\u0161\u00edch obdob\u00ed v roce. V \u010dl\u00e1nku se pod\u00edv\u00e1me na to, jak se p\u0159ipravit, pro\u010d to nepodcenit a hlavn\u011b pro\u010d za\u010d\u00edt pr\u00e1v\u011b te\u010f.<\/p>\n","protected":false},"author":4,"featured_media":2136,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[7],"tags":[],"class_list":["post-3259","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>J\u00e1 sn\u00edm o V\u00e1noc\u00edch\u2026vy se na n\u011b rad\u011bji p\u0159ipravte<\/title>\n<meta name=\"description\" content=\"V\u00e1noce se kvapem bl\u00ed\u017e\u00ed a vy tak m\u00e1te nejvy\u0161\u0161\u00ed \u010das za\u010d\u00edt p\u0159ipravovat va\u0161e podnik\u00e1n\u00ed na jedno z nejlep\u0161\u00edch obdob\u00ed v roce. V \u010dl\u00e1nku se pod\u00edv\u00e1me na to, jak se p\u0159ipravit, pro\u010d to nepodcenit a hlavn\u011b pro\u010d za\u010d\u00edt pr\u00e1v\u011b te\u010f.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.webmium.cz\/blog\/ja-snim-o-vanocich-vy-se-na-ne-radeji-pripravte\/\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"J\u00e1 sn\u00edm o V\u00e1noc\u00edch\u2026vy se na n\u011b rad\u011bji p\u0159ipravte\" \/>\n<meta property=\"og:description\" content=\"V\u00e1noce se kvapem bl\u00ed\u017e\u00ed a vy tak m\u00e1te nejvy\u0161\u0161\u00ed \u010das za\u010d\u00edt p\u0159ipravovat va\u0161e podnik\u00e1n\u00ed na jedno z nejlep\u0161\u00edch obdob\u00ed v roce. V \u010dl\u00e1nku se pod\u00edv\u00e1me na to, jak se p\u0159ipravit, pro\u010d to nepodcenit a hlavn\u011b pro\u010d za\u010d\u00edt pr\u00e1v\u011b te\u010f.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.webmium.cz\/blog\/ja-snim-o-vanocich-vy-se-na-ne-radeji-pripravte\/\" \/>\n<meta property=\"og:site_name\" content=\"Blog Webmium.cz\" \/>\n<meta property=\"article:published_time\" content=\"2022-10-07T12:06:10+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.webmium.cz\/blog\/wp-content\/uploads\/2023\/10\/6322074c2abdd359eeea780d_snimovanocichclanek.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"180\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"David Mart\u00ednek\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Napsal(a)\" \/>\n\t<meta name=\"twitter:data1\" content=\"David Mart\u00ednek\" \/>\n\t<meta name=\"twitter:label2\" content=\"Odhadovan\u00e1 doba \u010dten\u00ed\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minuty\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.webmium.cz\\\/blog\\\/ja-snim-o-vanocich-vy-se-na-ne-radeji-pripravte\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.webmium.cz\\\/blog\\\/ja-snim-o-vanocich-vy-se-na-ne-radeji-pripravte\\\/\"},\"author\":{\"name\":\"David Mart\u00ednek\",\"@id\":\"https:\\\/\\\/www.webmium.cz\\\/blog\\\/#\\\/schema\\\/person\\\/f60ebd915ea99eda7dc078cc29b92d92\"},\"headline\":\"J\u00e1 sn\u00edm o V\u00e1noc\u00edch\u2026vy se na n\u011b rad\u011bji p\u0159ipravte\",\"datePublished\":\"2022-10-07T12:06:10+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.webmium.cz\\\/blog\\\/ja-snim-o-vanocich-vy-se-na-ne-radeji-pripravte\\\/\"},\"wordCount\":886,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.webmium.cz\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.webmium.cz\\\/blog\\\/ja-snim-o-vanocich-vy-se-na-ne-radeji-pripravte\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.webmium.cz\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/6322074c2abdd359eeea780d_snimovanocichclanek.jpg\",\"articleSection\":[\"marketing\"],\"inLanguage\":\"cs\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.webmium.cz\\\/blog\\\/ja-snim-o-vanocich-vy-se-na-ne-radeji-pripravte\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.webmium.cz\\\/blog\\\/ja-snim-o-vanocich-vy-se-na-ne-radeji-pripravte\\\/\",\"url\":\"https:\\\/\\\/www.webmium.cz\\\/blog\\\/ja-snim-o-vanocich-vy-se-na-ne-radeji-pripravte\\\/\",\"name\":\"J\u00e1 sn\u00edm o V\u00e1noc\u00edch\u2026vy se na n\u011b rad\u011bji p\u0159ipravte\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.webmium.cz\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.webmium.cz\\\/blog\\\/ja-snim-o-vanocich-vy-se-na-ne-radeji-pripravte\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.webmium.cz\\\/blog\\\/ja-snim-o-vanocich-vy-se-na-ne-radeji-pripravte\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.webmium.cz\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/6322074c2abdd359eeea780d_snimovanocichclanek.jpg\",\"datePublished\":\"2022-10-07T12:06:10+00:00\",\"description\":\"V\u00e1noce se kvapem bl\u00ed\u017e\u00ed a vy tak m\u00e1te nejvy\u0161\u0161\u00ed \u010das za\u010d\u00edt p\u0159ipravovat va\u0161e podnik\u00e1n\u00ed na jedno z nejlep\u0161\u00edch obdob\u00ed v roce. V \u010dl\u00e1nku se pod\u00edv\u00e1me na to, jak se p\u0159ipravit, pro\u010d to nepodcenit a hlavn\u011b pro\u010d za\u010d\u00edt pr\u00e1v\u011b te\u010f.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.webmium.cz\\\/blog\\\/ja-snim-o-vanocich-vy-se-na-ne-radeji-pripravte\\\/#breadcrumb\"},\"inLanguage\":\"cs\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.webmium.cz\\\/blog\\\/ja-snim-o-vanocich-vy-se-na-ne-radeji-pripravte\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"cs\",\"@id\":\"https:\\\/\\\/www.webmium.cz\\\/blog\\\/ja-snim-o-vanocich-vy-se-na-ne-radeji-pripravte\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.webmium.cz\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/6322074c2abdd359eeea780d_snimovanocichclanek.jpg\",\"contentUrl\":\"https:\\\/\\\/www.webmium.cz\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/6322074c2abdd359eeea780d_snimovanocichclanek.jpg\",\"width\":600,\"height\":180},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.webmium.cz\\\/blog\\\/ja-snim-o-vanocich-vy-se-na-ne-radeji-pripravte\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Dom\u016f\",\"item\":\"https:\\\/\\\/www.webmium.cz\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"J\u00e1 sn\u00edm o V\u00e1noc\u00edch\u2026vy se na n\u011b rad\u011bji p\u0159ipravte\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.webmium.cz\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.webmium.cz\\\/blog\\\/\",\"name\":\"Blog Webmium.cz\",\"description\":\"Marketingov\u00e9 novinky a zpr\u00e1vy\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.webmium.cz\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.webmium.cz\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"cs\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.webmium.cz\\\/blog\\\/#organization\",\"name\":\"Blog Webmium.cz\",\"url\":\"https:\\\/\\\/www.webmium.cz\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"cs\",\"@id\":\"https:\\\/\\\/www.webmium.cz\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.webmium.cz\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/09\\\/webmium-zelene-blog.png\",\"contentUrl\":\"https:\\\/\\\/www.webmium.cz\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/09\\\/webmium-zelene-blog.png\",\"width\":480,\"height\":49,\"caption\":\"Blog Webmium.cz\"},\"image\":{\"@id\":\"https:\\\/\\\/www.webmium.cz\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.webmium.cz\\\/blog\\\/#\\\/schema\\\/person\\\/f60ebd915ea99eda7dc078cc29b92d92\",\"name\":\"David Mart\u00ednek\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"cs\",\"@id\":\"https:\\\/\\\/www.webmium.cz\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/04\\\/AIpasovka.png\",\"url\":\"https:\\\/\\\/www.webmium.cz\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/04\\\/AIpasovka.png\",\"contentUrl\":\"https:\\\/\\\/www.webmium.cz\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/04\\\/AIpasovka.png\",\"caption\":\"David Mart\u00ednek\"},\"description\":\"Profesion\u00e1ln\u00ed hnidopich a \u0161\u0165oural, kter\u00fd na testovan\u00e9m softwaru nenech\u00e1 nit suchou a v textu p\u0159i korektu\u0159e objev\u00ed i v\u011bci, kter\u00e9 v\u011bt\u0161ina ostatn\u00edch ani nepova\u017euje za chybu. P\u0159\u00edle\u017eitostn\u00fd psavec a zaryt\u00fd antiprogram\u00e1tor, libuj\u00edc\u00ed si v roli \\\"blba\\\", v\u016f\u010di n\u011bmu\u017e mus\u00ed b\u00fdt software \\\"blbuvzdorn\u00fd\\\". Nov\u011b tak\u00e9 pr\u016fzkumn\u00edk rozv\u00edjej\u00edc\u00edho se sv\u011bta um\u011bl\u00fdch inteligenc\u00ed. Ve voln\u00e9m \u010dase p\u0159ev\u00e1\u017en\u011b bas\u00e1k a n\u00e1ru\u017eiv\u00fd pejska\u0159.\",\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/in\\\/david-martinek-9747552b4?lipi=urnlipaged_flagship3_profile_view_base_contact_detailsqwe3mICSVWXy7a0NHKfA\"],\"url\":\"https:\\\/\\\/www.webmium.cz\\\/blog\\\/author\\\/david-m\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"J\u00e1 sn\u00edm o V\u00e1noc\u00edch\u2026vy se na n\u011b rad\u011bji p\u0159ipravte","description":"V\u00e1noce se kvapem bl\u00ed\u017e\u00ed a vy tak m\u00e1te nejvy\u0161\u0161\u00ed \u010das za\u010d\u00edt p\u0159ipravovat va\u0161e podnik\u00e1n\u00ed na jedno z nejlep\u0161\u00edch obdob\u00ed v roce. V \u010dl\u00e1nku se pod\u00edv\u00e1me na to, jak se p\u0159ipravit, pro\u010d to nepodcenit a hlavn\u011b pro\u010d za\u010d\u00edt pr\u00e1v\u011b te\u010f.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.webmium.cz\/blog\/ja-snim-o-vanocich-vy-se-na-ne-radeji-pripravte\/","og_locale":"cs_CZ","og_type":"article","og_title":"J\u00e1 sn\u00edm o V\u00e1noc\u00edch\u2026vy se na n\u011b rad\u011bji p\u0159ipravte","og_description":"V\u00e1noce se kvapem bl\u00ed\u017e\u00ed a vy tak m\u00e1te nejvy\u0161\u0161\u00ed \u010das za\u010d\u00edt p\u0159ipravovat va\u0161e podnik\u00e1n\u00ed na jedno z nejlep\u0161\u00edch obdob\u00ed v roce. V \u010dl\u00e1nku se pod\u00edv\u00e1me na to, jak se p\u0159ipravit, pro\u010d to nepodcenit a hlavn\u011b pro\u010d za\u010d\u00edt pr\u00e1v\u011b te\u010f.","og_url":"https:\/\/www.webmium.cz\/blog\/ja-snim-o-vanocich-vy-se-na-ne-radeji-pripravte\/","og_site_name":"Blog Webmium.cz","article_published_time":"2022-10-07T12:06:10+00:00","og_image":[{"width":600,"height":180,"url":"https:\/\/www.webmium.cz\/blog\/wp-content\/uploads\/2023\/10\/6322074c2abdd359eeea780d_snimovanocichclanek.jpg","type":"image\/jpeg"}],"author":"David Mart\u00ednek","twitter_card":"summary_large_image","twitter_misc":{"Napsal(a)":"David Mart\u00ednek","Odhadovan\u00e1 doba \u010dten\u00ed":"4 minuty"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.webmium.cz\/blog\/ja-snim-o-vanocich-vy-se-na-ne-radeji-pripravte\/#article","isPartOf":{"@id":"https:\/\/www.webmium.cz\/blog\/ja-snim-o-vanocich-vy-se-na-ne-radeji-pripravte\/"},"author":{"name":"David Mart\u00ednek","@id":"https:\/\/www.webmium.cz\/blog\/#\/schema\/person\/f60ebd915ea99eda7dc078cc29b92d92"},"headline":"J\u00e1 sn\u00edm o V\u00e1noc\u00edch\u2026vy se na n\u011b rad\u011bji p\u0159ipravte","datePublished":"2022-10-07T12:06:10+00:00","mainEntityOfPage":{"@id":"https:\/\/www.webmium.cz\/blog\/ja-snim-o-vanocich-vy-se-na-ne-radeji-pripravte\/"},"wordCount":886,"commentCount":0,"publisher":{"@id":"https:\/\/www.webmium.cz\/blog\/#organization"},"image":{"@id":"https:\/\/www.webmium.cz\/blog\/ja-snim-o-vanocich-vy-se-na-ne-radeji-pripravte\/#primaryimage"},"thumbnailUrl":"https:\/\/www.webmium.cz\/blog\/wp-content\/uploads\/2023\/10\/6322074c2abdd359eeea780d_snimovanocichclanek.jpg","articleSection":["marketing"],"inLanguage":"cs","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.webmium.cz\/blog\/ja-snim-o-vanocich-vy-se-na-ne-radeji-pripravte\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.webmium.cz\/blog\/ja-snim-o-vanocich-vy-se-na-ne-radeji-pripravte\/","url":"https:\/\/www.webmium.cz\/blog\/ja-snim-o-vanocich-vy-se-na-ne-radeji-pripravte\/","name":"J\u00e1 sn\u00edm o V\u00e1noc\u00edch\u2026vy se na n\u011b rad\u011bji p\u0159ipravte","isPartOf":{"@id":"https:\/\/www.webmium.cz\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.webmium.cz\/blog\/ja-snim-o-vanocich-vy-se-na-ne-radeji-pripravte\/#primaryimage"},"image":{"@id":"https:\/\/www.webmium.cz\/blog\/ja-snim-o-vanocich-vy-se-na-ne-radeji-pripravte\/#primaryimage"},"thumbnailUrl":"https:\/\/www.webmium.cz\/blog\/wp-content\/uploads\/2023\/10\/6322074c2abdd359eeea780d_snimovanocichclanek.jpg","datePublished":"2022-10-07T12:06:10+00:00","description":"V\u00e1noce se kvapem bl\u00ed\u017e\u00ed a vy tak m\u00e1te nejvy\u0161\u0161\u00ed \u010das za\u010d\u00edt p\u0159ipravovat va\u0161e podnik\u00e1n\u00ed na jedno z nejlep\u0161\u00edch obdob\u00ed v roce. V \u010dl\u00e1nku se pod\u00edv\u00e1me na to, jak se p\u0159ipravit, pro\u010d to nepodcenit a hlavn\u011b pro\u010d za\u010d\u00edt pr\u00e1v\u011b te\u010f.","breadcrumb":{"@id":"https:\/\/www.webmium.cz\/blog\/ja-snim-o-vanocich-vy-se-na-ne-radeji-pripravte\/#breadcrumb"},"inLanguage":"cs","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.webmium.cz\/blog\/ja-snim-o-vanocich-vy-se-na-ne-radeji-pripravte\/"]}]},{"@type":"ImageObject","inLanguage":"cs","@id":"https:\/\/www.webmium.cz\/blog\/ja-snim-o-vanocich-vy-se-na-ne-radeji-pripravte\/#primaryimage","url":"https:\/\/www.webmium.cz\/blog\/wp-content\/uploads\/2023\/10\/6322074c2abdd359eeea780d_snimovanocichclanek.jpg","contentUrl":"https:\/\/www.webmium.cz\/blog\/wp-content\/uploads\/2023\/10\/6322074c2abdd359eeea780d_snimovanocichclanek.jpg","width":600,"height":180},{"@type":"BreadcrumbList","@id":"https:\/\/www.webmium.cz\/blog\/ja-snim-o-vanocich-vy-se-na-ne-radeji-pripravte\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Dom\u016f","item":"https:\/\/www.webmium.cz\/blog\/"},{"@type":"ListItem","position":2,"name":"J\u00e1 sn\u00edm o V\u00e1noc\u00edch\u2026vy se na n\u011b rad\u011bji p\u0159ipravte"}]},{"@type":"WebSite","@id":"https:\/\/www.webmium.cz\/blog\/#website","url":"https:\/\/www.webmium.cz\/blog\/","name":"Blog Webmium.cz","description":"Marketingov\u00e9 novinky a zpr\u00e1vy","publisher":{"@id":"https:\/\/www.webmium.cz\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.webmium.cz\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"cs"},{"@type":"Organization","@id":"https:\/\/www.webmium.cz\/blog\/#organization","name":"Blog Webmium.cz","url":"https:\/\/www.webmium.cz\/blog\/","logo":{"@type":"ImageObject","inLanguage":"cs","@id":"https:\/\/www.webmium.cz\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.webmium.cz\/blog\/wp-content\/uploads\/2023\/09\/webmium-zelene-blog.png","contentUrl":"https:\/\/www.webmium.cz\/blog\/wp-content\/uploads\/2023\/09\/webmium-zelene-blog.png","width":480,"height":49,"caption":"Blog Webmium.cz"},"image":{"@id":"https:\/\/www.webmium.cz\/blog\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.webmium.cz\/blog\/#\/schema\/person\/f60ebd915ea99eda7dc078cc29b92d92","name":"David Mart\u00ednek","image":{"@type":"ImageObject","inLanguage":"cs","@id":"https:\/\/www.webmium.cz\/blog\/wp-content\/uploads\/2025\/04\/AIpasovka.png","url":"https:\/\/www.webmium.cz\/blog\/wp-content\/uploads\/2025\/04\/AIpasovka.png","contentUrl":"https:\/\/www.webmium.cz\/blog\/wp-content\/uploads\/2025\/04\/AIpasovka.png","caption":"David Mart\u00ednek"},"description":"Profesion\u00e1ln\u00ed hnidopich a \u0161\u0165oural, kter\u00fd na testovan\u00e9m softwaru nenech\u00e1 nit suchou a v textu p\u0159i korektu\u0159e objev\u00ed i v\u011bci, kter\u00e9 v\u011bt\u0161ina ostatn\u00edch ani nepova\u017euje za chybu. P\u0159\u00edle\u017eitostn\u00fd psavec a zaryt\u00fd antiprogram\u00e1tor, libuj\u00edc\u00ed si v roli \"blba\", v\u016f\u010di n\u011bmu\u017e mus\u00ed b\u00fdt software \"blbuvzdorn\u00fd\". Nov\u011b tak\u00e9 pr\u016fzkumn\u00edk rozv\u00edjej\u00edc\u00edho se sv\u011bta um\u011bl\u00fdch inteligenc\u00ed. Ve voln\u00e9m \u010dase p\u0159ev\u00e1\u017en\u011b bas\u00e1k a n\u00e1ru\u017eiv\u00fd pejska\u0159.","sameAs":["https:\/\/www.linkedin.com\/in\/david-martinek-9747552b4?lipi=urnlipaged_flagship3_profile_view_base_contact_detailsqwe3mICSVWXy7a0NHKfA"],"url":"https:\/\/www.webmium.cz\/blog\/author\/david-m\/"}]}},"uagb_featured_image_src":{"full":["https:\/\/www.webmium.cz\/blog\/wp-content\/uploads\/2023\/10\/6322074c2abdd359eeea780d_snimovanocichclanek.jpg",600,180,false],"thumbnail":["https:\/\/www.webmium.cz\/blog\/wp-content\/uploads\/2023\/10\/6322074c2abdd359eeea780d_snimovanocichclanek-150x150.jpg",150,150,true],"medium":["https:\/\/www.webmium.cz\/blog\/wp-content\/uploads\/2023\/10\/6322074c2abdd359eeea780d_snimovanocichclanek-300x90.jpg",300,90,true],"medium_large":["https:\/\/www.webmium.cz\/blog\/wp-content\/uploads\/2023\/10\/6322074c2abdd359eeea780d_snimovanocichclanek.jpg",600,180,false],"large":["https:\/\/www.webmium.cz\/blog\/wp-content\/uploads\/2023\/10\/6322074c2abdd359eeea780d_snimovanocichclanek.jpg",600,180,false],"1536x1536":["https:\/\/www.webmium.cz\/blog\/wp-content\/uploads\/2023\/10\/6322074c2abdd359eeea780d_snimovanocichclanek.jpg",600,180,false],"2048x2048":["https:\/\/www.webmium.cz\/blog\/wp-content\/uploads\/2023\/10\/6322074c2abdd359eeea780d_snimovanocichclanek.jpg",600,180,false],"authorship-box-avatar":["https:\/\/www.webmium.cz\/blog\/wp-content\/uploads\/2023\/10\/6322074c2abdd359eeea780d_snimovanocichclanek.jpg",150,45,false],"authorship-box-related":["https:\/\/www.webmium.cz\/blog\/wp-content\/uploads\/2023\/10\/6322074c2abdd359eeea780d_snimovanocichclanek.jpg",70,21,false]},"uagb_author_info":{"display_name":"David Mart\u00ednek","author_link":"https:\/\/www.webmium.cz\/blog\/author\/david-m\/"},"uagb_comment_info":7,"uagb_excerpt":"V\u00e1noce se kvapem bl\u00ed\u017e\u00ed a vy tak m\u00e1te nejvy\u0161\u0161\u00ed \u010das za\u010d\u00edt p\u0159ipravovat va\u0161e podnik\u00e1n\u00ed na jedno z nejlep\u0161\u00edch obdob\u00ed v roce. V \u010dl\u00e1nku se pod\u00edv\u00e1me na to, jak se p\u0159ipravit, pro\u010d to nepodcenit a hlavn\u011b pro\u010d za\u010d\u00edt pr\u00e1v\u011b te\u010f.","_links":{"self":[{"href":"https:\/\/www.webmium.cz\/blog\/wp-json\/wp\/v2\/posts\/3259","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.webmium.cz\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.webmium.cz\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.webmium.cz\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.webmium.cz\/blog\/wp-json\/wp\/v2\/comments?post=3259"}],"version-history":[{"count":0,"href":"https:\/\/www.webmium.cz\/blog\/wp-json\/wp\/v2\/posts\/3259\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.webmium.cz\/blog\/wp-json\/wp\/v2\/media\/2136"}],"wp:attachment":[{"href":"https:\/\/www.webmium.cz\/blog\/wp-json\/wp\/v2\/media?parent=3259"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.webmium.cz\/blog\/wp-json\/wp\/v2\/categories?post=3259"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.webmium.cz\/blog\/wp-json\/wp\/v2\/tags?post=3259"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}