{"id":3139,"date":"2021-07-29T16:52:36","date_gmt":"2021-07-29T14:52:36","guid":{"rendered":"http:\/\/wptest.nexum.cz\/affiliate-marketing-aneb-vydelavejte-na-provizich\/"},"modified":"2021-07-29T16:52:36","modified_gmt":"2021-07-29T14:52:36","slug":"affiliate-marketing-aneb-vydelavejte-na-provizich","status":"publish","type":"post","link":"https:\/\/www.webmium.cz\/blog\/affiliate-marketing-aneb-vydelavejte-na-provizich\/","title":{"rendered":"Affiliate marketing aneb Vyd\u011bl\u00e1vejte na proviz\u00edch"},"content":{"rendered":"<h3><strong>Prvn\u00ed ot\u00e1zka &#8211; co to affiliate marketing je?<\/strong><\/h3>\n<p>Affiliate marketing pat\u0159\u00ed do skupiny v\u00fdkonnostn\u00edho marketingu. V\u0161e je zalo\u017een\u00e9 na spolupr\u00e1ci s partnery. Tento partnersk\u00fd vztah vznik\u00e1 mezi obchodn\u00edkem-inzerentem (nap\u0159. e-shop) a na stran\u011b druh\u00e9 stoj\u00ed partner, co\u017e m\u016f\u017ee b\u00fdt nap\u0159\u00edklad bloger, kter\u00fd bude propagovat V\u00e1\u0161 produkt \u010di slu\u017ebu. N\u00e1sledn\u011b z prodeje z\u00edsk\u00e1 provizi. Nemus\u00ed to b\u00fdt v\u017edy jen z prodeje. T\u00fdk\u00e1 se to v podstat\u011b v\u0161eho, co m\u016f\u017ee z\u00e1kazn\u00edk na va\u0161em e-shopu prov\u00e9st<\/p>\n<ul>\n<li>Registrace<\/li>\n<li>Vypln\u011bn\u00ed formul\u00e1\u0159e<\/li>\n<li>Zprost\u0159edkov\u00e1n\u00ed kontaktu<\/li>\n<\/ul>\n<p>Jednodu\u0161e \u0159e\u010deno, partner prost\u0159ednictv\u00edm r\u016fzn\u00fdch propaga\u010dn\u00edch materi\u00e1l\u016f p\u0159ivede z\u00e1kazn\u00edky ke koncov\u00e9mu obchodn\u00edkovi. To m\u016f\u017eete b\u00fdt t\u0159eba vy.<\/p>\n<h3><strong>Jak to vlastn\u011b funguje?<\/strong><\/h3>\n<p>Partner obdr\u017e\u00ed sv\u016fj odkaz, kter\u00fd obsahuje jedine\u010dn\u00e9 ID. Pokud n\u011bkdo klikne na tento odkaz a n\u00e1sledn\u011b d\u00edky n\u011bmu provede konverzi, partner za to z\u00edsk\u00e1 svoji <strong>provizi<\/strong>. B\u00fdv\u00e1 to ur\u010dit\u00e9 <strong>procento z n\u00e1kupu<\/strong>. V p\u0159\u00edpad\u011b, \u017ee z\u00e1kazn\u00edk objednan\u00e9 zbo\u017e\u00ed vr\u00e1t\u00ed zp\u011bt ve stanoven\u00e9 lh\u016ft\u011b, provize se nevypl\u00e1c\u00ed.<\/p>\n<p>Dal\u0161\u00ed d\u016fle\u017eit\u00e1 informace je, \u017ee affiliate marketing funguje d\u00edky cookies. To jsou p\u0159esn\u011b ta vyskakuj\u00edci okna, kter\u00e1 na V\u00e1s vyskakuj\u00ed na r\u016fzn\u00fdch webov\u00fdch str\u00e1nk\u00e1ch. V\u0161ichni je ur\u010dit\u011b velmi dob\u0159e zn\u00e1me. N\u011bkdy mohou b\u00fdt lehce nep\u0159\u00edjemn\u00e1, ale maj\u00ed sv\u016fj v\u00fdznam.\u00a0 Cookies si toti\u017e pamatuj\u00ed jednotliv\u00e9 n\u00e1v\u0161t\u011bvn\u00edky, a mohou tak zaznamenat konverzi, i kdy\u017e se z\u00e1kazn\u00edk vr\u00e1t\u00ed pozd\u011bji. Zpravidla do 30 dn\u016f.\u00a0<\/p>\n<p>Partne\u0159i propaguj\u00ed V\u00e1\u0161 produkt nebo slu\u017ebu r\u016fzn\u00fdmi zp\u016fsoby:<\/p>\n<ul>\n<li>P\u0159es sv\u016fj web \u2013 \u010dl\u00e1nky, recenze<\/li>\n<li>P\u0159es soci\u00e1ln\u00ed s\u00edt\u011b<\/li>\n<li>P\u0159es vyhled\u00e1va\u010de<\/li>\n<\/ul>\n<figure class=\"w-richtext-figure-type-image w-richtext-align-fullwidth\" style=\"max-width:520px\" data-rt-type=\"image\" data-rt-align=\"fullwidth\" data-rt-max-width=\"520px\">\n<div><img decoding=\"async\" alt=\"Affiliate marketing Webmium\" src=\"https:\/\/uploads-ssl.webflow.com\/5767b4eb3a9c9e1015d06770\/5ea6768af0e2081fc558dd05_FqH3Re4UTrcVrRjq90LqUls4Eqyj4Ob5y3JGPqAC28I2yN_bhQOa8quBYyEwngXkS4RDfd-xncFCkiUpzjcDKap7lxOB5cINDqO2Lyzd_PAytGiNUtpjYMBsH02jtL-t341FOsfFvRtIf8-L8g.png\"><\/div>\n<\/figure>\n<h3><strong>Jak\u00fdm zp\u016fsobem za\u010d\u00edt?<\/strong><\/h3>\n<h4><strong>1. P\u0159es affiliate s\u00ed\u0165<\/strong><\/h4>\n<p>Affiliate s\u00ed\u0165 V\u00e1m <strong>zprost\u0159edkuje partner<\/strong>, jako jsou nap\u0159\u00edklad: dognet.cz, espoluprace.cz, ehub.cz<\/p>\n<p><strong>V\u00fdhody:<\/strong><\/p>\n<ul>\n<li>nemus\u00edte se o nic starat<\/li>\n<li>odpadne V\u00e1m starost s hled\u00e1n\u00edm partner\u016f<\/li>\n<li>rychlost<\/li>\n<\/ul>\n<p><strong>Nev\u00fdhody:<\/strong><\/p>\n<p>Provize plat\u00edte hned 2x: za zprost\u0159edkov\u00e1n\u00ed prodeje &#8211; partnerov a za zprost\u0159edkov\u00e1n\u00ed partnera &#8211; affiliate s\u00edti<\/p>\n<h4><strong>2.Provizn\u00ed software<\/strong><\/h4>\n<p>U provizn\u00edho softwaru m\u00e1te na v\u00fdb\u011br hned ze dvou mo\u017enost\u00ed, a to <strong>software si koupit <\/strong>nebo si <strong>software pronajmout<\/strong>.<\/p>\n<p><strong>V\u00fdhody:\u00a0<\/strong><\/p>\n<p>V\u00fdhody jsou jednozna\u010dn\u00e9, <strong>odpadnou V\u00e1m v\u00fddaje za provizi<\/strong> affiliate s\u00edti a v\u00fd\u0161i provize si s partnerem domluv\u00edte\u00a0 vy sami.<\/p>\n<p><strong>Nev\u00fdhody:<\/strong><\/p>\n<p>P\u0159id\u011bl\u00e1te si <strong>spoustu pr\u00e1ce<\/strong>, proto\u017ee <strong>o software se mus\u00edte starat<\/strong> jen a jen Vy a krom\u011b toho V\u00e1m p\u0159ibude dal\u0161\u00ed pr\u00e1ce s <strong>hled\u00e1n\u00edm partner\u016f<\/strong>.<\/p>\n<p>Celkov\u00e1 v\u00fdhoda affiliate marketingu je ur\u010dit\u011b v tom, \u017ee plat\u00edte pouze za provedenou konverzi.\u00a0 NE za n\u00e1v\u0161t\u011bvu, NE za zobrazen\u00ed, NE za proklik. Partnerovi zaplat\u00edte opravdu jen v p\u0159\u00edpad\u011b, \u017ee V\u00e1m zprost\u0159edkuje n\u00e1kup (p\u0159\u00edpadn\u011b vypln\u011bn\u00ed registrace, zprost\u0159edkov\u00e1n\u00ed kontaktu apod.). T\u00edm p\u00e1dem <strong>neplat\u00edte za reklamu<\/strong>, kter\u00e1 nic nep\u0159in\u00e1\u0161\u00ed. Proto m\u00e1 V\u00e1\u0161 partner velikou motivaci, aby propagoval Va\u0161e zbo\u017e\u00ed \u010di slu\u017ebu, jak nejl\u00e9pe dovede. Prost\u011b bez pr\u00e1ce nejsou kol\u00e1\u010de a bez prodeje nen\u00ed provize.<\/p>\n<p>Dal\u0161\u00ed fakt je, \u017ee zde <strong>nen\u00ed a\u017e tak velk\u00e1 konkurence<\/strong> a je tu spousta prostoru pro V\u00e1s, a\u0165 u\u017e jako pro obchodn\u00edka nebo jako partnera. Naopak nev\u00fdhoda m\u016f\u017ee b\u00fdt v tom, \u017ee <strong>nem\u00e1te takovou kontrolu<\/strong> nad t\u00edm, jak\u00fdm zp\u016fsobem je V\u00e1\u0161 web, produkt nebo slu\u017eba propagov\u00e1n. To se d\u00e1 lehce vy\u0159e\u0161it stanoven\u00edm podm\u00ednek o form\u011b propagace.<\/p>\n<p>Ka\u017edop\u00e1dn\u011b se vlak s t\u00edmto druhem v\u00fdkonnostn\u00edho marketingu rychle rozj\u00ed\u017ed\u00ed, tak si nastupte i Vy.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Zaj\u00edm\u00e1 V\u00e1s affiliate marketing? A co to vlastn\u011b p\u0159esn\u011b znamen\u00e1? Jak to cel\u00e9 funguje? A jak\u00e9 jsou v\u00fdhody i nev\u00fdhody? To se dozv\u00edte pr\u00e1v\u011b te\u010f.<\/p>\n","protected":false},"author":6,"featured_media":1838,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[3],"tags":[],"class_list":["post-3139","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tipy-rady-a-novinky"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Affiliate marketing aneb Vyd\u011bl\u00e1vejte na proviz\u00edch<\/title>\n<meta name=\"description\" content=\"Zaj\u00edm\u00e1 V\u00e1s affiliate marketing? 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